Gordon Toy
Investment content and strategy
Investment content and strategy
I'm an investment writer and content specialist delivering actionable insights that drive engagement and support distribution.
Previously I was a consultant in the ICT sector working on regulatory strategy projects for the World Bank and global mobile operators. I was also an adviser to members of parliament.
I'm interested in how digital markets and financial services converge to create better outcomes for investors.
I’m an accomplished researcher with experience writing across various asset classes, investment strategies, and macro-economic themes with an Australian flavour.
I establish a program of content that leverages your proprietary research, draws on the expertise of your investment team and speaks directly to the needs of investors.
I build relationships with journalists, pitch content ideas and grow product awareness organically through the release of regular insights.
I create compelling engagement streams that respond to current market developments, track users’ interactions and send warm leads to your sales team.
My experience in government and regulatory consulting mean I’m well placed to help you develop robust responses to regulatory reviews and public policy issues.
Designing and developing websites (like this one) is great fun and I’m learning how financial services businesses can use front-end engagement tools to create powerful user experiences.
Adviser to federal members of parliament conducting research on legislative and policy issues
Consultant working with global telcos and regulatory bodies to develop best practice regulatory frameworks
Investment writer and content producer for Australia's leading investment research house
Content should be central to your marketing efforts but it often becomes an afterthought. The tragedy is that any business can create compelling content with minimal time and effort and use it to persuade the right people to take action.
If you’re working hard creating content and wondering why you’re not seeing results, this article explains why.
Read the article
By Gordon Toy · 21 April 2020
This is a basic SIR model created with JavaScript. The only addition is a lockdown parameter (L) to show how the curve representing the infected population (I) flattens as a higher percentage of the total population is placed under quarantine.
By Gordon Toy · 23 March 2020
Managing tail risk can seem like a defensive strategy when the market is rising. However, successfully managing the tail has another benefit: survivors of market crashes are better able to take advantage of reduced liquidity and cheap assets.
By Gordon Toy · 5 March 2020
As humans we struggle to extricate our rational brain from our emotions—and not just when the markets head south. When things are going well, we tend to believe that they’ll carry on that way forever.
I'm always keen to discuss ideas.
Give me a call on 0408 571 672 or send me a message at gordontoy@gmail.com.
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